The professional standard for preparing interior projects for photography.

Two interior projects of equal design quality can produce very different photographs. The difference rarely comes down to the photography itself — it comes down to what happened in the days and weeks before the shoot.

The decisions that get made (or don't get made) before the photographer arrives are what separate a usable shoot from a publishable one. Most of them are small. None of them survive being remembered the morning of.

What's inside the checklist

The checklist is structured around the timeline of a real shoot:

1. Define the Purpose — portfolio, press, brand, or marketing, clarified before any styling begins.
2. 30 Days Out — repairs, finishing adjustments, vendor coordination, preliminary shot list.
3. 14 and 7 Days Out — sourcing finalized, logistics confirmed, styling decisions narrowed.
4. 48–24 Hours Before / Shoot Day — deep clean, surface polish, florals, the priority shot list, the final walk-through.
5. Room-Level Rapid Audit — what to check in every kitchen, living room, bedroom, and bathroom before the camera comes out.

Designed to be printed, marked up, and used on real projects.

Who it's for

The checklist is built for established solo interior designers and small studios — typically three to eight years into their practice — who are investing in professional photography and want every shoot to land. It's not for beginners or first-time shoots. It assumes you've already done this enough times to know where things tend to go wrong.